MARKETING FRAMEWORK

THE RURAL PRODUCE
Magan Sangrahalaya Samiti is promoting and strengthening the market of artisan products, products of women entrepreneurs run rural enterprises and organic farm produce of organic farmers. To support the sale of organic products and Khadi, the institution has opened three sales outlets in Wardha, Sewagram and Seloo. The other marketing channels are the 50 rural outlets in Seloo and Samudrapur blocks that are owned / run by women SHGs members that market the organic produce. The exhibitions organized by CAPART, DRDA, KVIC and other NGOs also serve as a platform for marketing and promoting the products of SHGs and Organic Farmers. Some of the products are finding place in local Yatras, Haats, Bazaars and Melas. Magan Sangrahalaya is presently concentrating on developing a local market for the local produce.